Podcast Interviews for Authors: How to Get Booked and Sell More Books
Podcast Interviews for Authors: The Smartest Visibility Play You’re Not Using Enoug
A great podcast interview can outperform an ad campaign.
Because people don’t just hear you.
They connect with you.
Because people don’t just hear you.
They connect with you.
Why Podcasts Work
Podcasts build trust quickly.
You’re not pitching. You’re sharing.
And that connection leads to action.
You’re not pitching. You’re sharing.
And that connection leads to action.
Choosing the Right Podcasts
Focus on alignment:
A smaller, loyal audience will always outperform a large, distracted one.
- Audience fit
- Engaged listeners
- A strong host
A smaller, loyal audience will always outperform a large, distracted one.
How to Pitch Yourself
Don’t lead with “I wrote a book.”
Lead with:
Make it easy to say yes.
Lead with:
- A strong idea
- A compelling angle
- What the audience will gain
Make it easy to say yes.
What Makes a Great Guest
- Clear storytelling
- Energy
- Takeaways
- Memorable lines
Think in moments people will remember.
Turn One Interview Into Many Assets
Use it everywhere:
Visibility compounds when reused.
- Social clips
- Newsletter content
- Website features
Visibility compounds when reused.
Need More Visibility?
Podcasting works best as part of a larger strategy.
That’s where we come in.
Learn more at https://www.bedsidereading.com
That’s where we come in.
Learn more at https://www.bedsidereading.com